Dr. Rashid has been working since 1993 in national and international organizations including BRAC, Grameen Trust, and UNICEF Bangladesh. She joined the BRAC James P Grant School of Public Health, BRAC University in 2004 and was appointed as Dean in 2013. In addition to the overall leadership and management of the School, Dr. Rashid has been integral to the founding and growth of the Master of Public Health program. As a senior faculty member and Professor, she continues to be actively involved in teaching.
Dr. Rashid has over 20 years of experience in conducting ethnographic and qualitative research. Her areas of interest are gender, sexual and reproductive health (SRH), and the wellbeing of adolescents, youth, women, and men.Dr. Rashid has also undertaken implementation research and advocacy for improving reproductive health programs for adolescents and women along with changing the content of SRHR curriculum for young people in the country. She established the Centre for Gender, Sexual and Reproductive Health and Rights (GSRHR) at the School in 2006, to promote education/training, research, and advocacy and also co-coordinates the Centre for Urban Equity and Health (CUEH), which continuously hosts advocacy seminars and meetings to co-create knowledge with key stakeholders, influence policy, and build awareness on issues neglected at the national level. She is the project lead of SHARENET, a virtual platform in Bangladesh that posts online issues on SRHR, LGBTQ, and policy in partnership with Red-Orange, Bangladesh.